Privacy policy
Last updated November 13, 2026.
Ignitia provides widgets that car dealerships add to their websites, such as a form for booking a test drive. This policy explains what information those widgets collect, what we do with it, and the choices you have.
Who is responsible
When you use an Ignitia widget on a dealership's website, we collect your details on behalf of that dealership, and pass them on to it. The dealership decides how it uses them afterwards, under its own privacy policy. We use your details only to provide our service to the dealership.
What we collect
When you send a request through a widget, we collect:
- your name, mobile number and, if you give it, your email address
- the time you asked for, such as a test drive appointment
- the vehicle you were looking at, and the address of the page you were on
We also count how often widgets are shown, opened and used, without recording who you are. Our widgets don't set cookies or store anything in your browser.
How we use it
- to send your request to the dealership, by email to its customer management system
- to give the dealership reports on how its widgets are performing
- to keep the service secure, and to prevent spam and abuse
We don't sell your information, and we don't use it for advertising. The dealership may contact you about your request by phone, text message or email, as described when you submit it.
Spam protection
Our forms use Cloudflare Turnstile to check that requests come from people rather than bots. Turnstile looks at information about your browser and device to do this. Its use is covered by Cloudflare's Privacy Policy and the Turnstile Privacy Addendum. We also use your IP address, briefly, to limit how many requests can be sent.
Who we share it with
We share your details with the dealership whose website you used. We also rely on a few service providers to run Ignitia, who handle information only on our instructions:
- Cloudflare, which hosts our widgets and services
- Supabase, which hosts our database
- Postmark, which delivers our emails
Where it's stored
Your information is stored and processed in the United States, and may be accessed by authorities there under United States law.
How long we keep it
We keep your details only as long as we need them to provide our service to the dealership, and then delete them. We may keep counts that don't identify you for longer.
Your choices
You can ask us to see, correct or delete the information we hold about you by emailing hello@ignitia.dev. To stop a dealership contacting you, reply STOP to its text messages, or contact the dealership directly.
Changes
We may update this policy from time to time. When we do, we'll change the date at the top of this page.
Contact
Questions about this policy go to hello@ignitia.dev.